Apple Now Allows Users to Tip with In-App Purchases

Apple has rolled out massive update for its users
Apple won't let apps annoy you with their own review prompts anymore
Author

14 June, 2017

When markets mature, the successful consolidate their power.

But, then again, we are talking about the same company who banned the Binding of Isaac for child abuse and any Civil War app that featured the Confederate flag.

Tencent's WeChat instant messaging platform shut down the tipping function of its apps in the Apple Store in April, after failing to reach an agreement with Apple on the issue. Now the entire control of app review prompts is in the user's hand.

While there have always been apps from less reputable developers in the App Store, one developer called attention to just how bad the problem has become in recent months.

The VPN app offers to "auto scan duplicated contacts, merge or delete", as well as a full scan which will "scan for dupplicate (sic) name, phone, email, no name, no phone, no email". According to Adjust, 90% of the apps in the App Store are zombie apps.

Up until now, there were no legal guidelines from Apple regarding the matter. This should help the discovery of more niche apps that have historically gotten lost in the noise that is the App Store. This was, the devs are happy, the folks tipping are happy (since its voluntary), the performers are happy, and most importantly, Apple has a brand new revenue stream. Having said that, the new App store with cards layout looks stunning and the App store team has been very good in promoting unique content which makes me as a consumer excited for discovering new content. I mostly discovered that I've still got a ton of calculator apps on there, for whatever reason, and a lot of writing apps, too.

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As for the individual pages of the apps, Apple has chosen to highlight reviews, placing more emphasis on Editor's Choice for instance.

I scrolled down the list in the Productivity category and saw apps from well-known companies like Dropbox, Evernote, and Microsoft.

Meanwhile, the Google Play Store has Pepe Snap, Rare Pepe Clicker, Flappy Pepe, and Pepe Button, among several other Pepe apps.

It seemed as though for years macOS had been taking cues from iOS; the addition of a notifications tab, gaining an App store, and most recently Siri improved the experience of using an Apple computer, but it left many wondering why iOS, especially the iPad, never received any features in return. But the vast majority of that has gone to game developers. Mobile analytics firm Sensor Tower estimates the app has generated about $80,000 per month.

It thus behooves Apple to do what it can to give apps parity with games on the App Store. To earn that amount the app would only need around 200 subscribers. I get that they can't be expected to catch everything, especially if a developer goes to significant lengths to disguise the true nature of an app, such as waiting for a certain length of time after installation before offering sketchy in-app purchases.


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